But I think that at this point in my life, I feel like life is going so good right now that even if we don't pop off harder, just being able to do shows at this caliber and just being able to travel the world and see our fans face-to-face is such a big blessing," he said. 1 one on Billboard or music shows' and just getting more popular and whatnot. "Just a couple of months ago, I would always say, 'No. His goals for the group recently changed, becoming more humble. Moving forward, BM plans to produce more tracks for KARD, and hopes to work with other artists both in their label, DSP Media, and outside of it. I just wanted to speak about ignoring those voices and just being a boss at life and aggressively taking ahold of your life without being concerned with what anyone has to say." Whether it be outside voices, or it could also be the negative voice inside you that's kinda holding you back. "It's a song about not caring about what people say to you. We're just learning about our bodies more and being able to express in different ways." And if you flip it and look at it the other way around, where the guys have to do the more feminine dances, it is kinda fun, too. So when we learn my parts of the song, it is gonna be swag, it is gonna be hard-hitting, so watching the girls actually pull that off is just really, really interesting and fun to watch. "We have fun with it, because if it's the girl part of the song, it's inevitable it has to have that girl-ish vibe where the person singing has to look and feel her best as far as being confident about the choreography," BM added. Members actually are redefining it within K-pop. It's a struggle every time because everyone has to shine in the song."īut KARD isn't only finding a balance within that binary. "Finding that line between doing what the boys are good at and incorporating what the girls are good at is one of the hardest things for our choreographers. But with us, it's kinda hard to stick with that because we do have two guys in the group, as well," BM said. And when you see boy groups, they usually have like super hard-hitting and sharp movements. "When you see girl, they can be tomboyish, but for the most part, people usually want to see that sexy-cute, that pretty girl-ish vibe.
KARD, with two men and two women, must find the balance between what's perceived as masculine and feminine dance moves with each release, which is one of the biggest struggles for the group. Though a changing trend these days, the choreographies seen from boy and girl groups often are starkly different. And while the genres vary slightly with each comeback, a constant in KARD's identity and what ultimately sets the group apart is its performances.
Since "Hola Hola," KARD has evolved in its sound, adding more electronica to songs. A few months short of their three years being active, they're regulars on Billboard's World Digital Albums and World Digital Songs charts. J.Seph (Kim Tae-hyung), BM, Jeon So-min and Jeon Ji-woo first came out in 2016 and released "Oh Nana," "Don't Recall" and "Rumor" before their official debut with "Hola Hola" the following year.Īt the beginning, the group had a strong Caribbean influence in its music, incorporating dance hall and reggaeton sounds and choreography, which ultimately gained them a huge following in the Americas and subsequently the world.
Though not the first co-ed group to ever exist in the K-pop world, KARD is the first to gain real traction - especially outside of South Korea. Hailing from California, BM is the only fluent English speaker in the quartet, therefore taking on the interview by himself.
0 kommentar(er)
